Google Labs has announced a new experimental AI tool, Pomelli, designed to assist businesses in generating scalable, on-brand marketing content more efficiently.

According to the announcement, Pomelli aims to streamline the content creation process for marketing campaigns. The tool functions by having users input their website URL. Pomelli then analyzes the site to understand the business's unique identity, which it uses to build effective campaigns tailored to the brand's specific voice and needs.

The stated goal of the experiment is to help businesses connect with their audience faster by producing consistent, on-brand content.

Pomelli is currently available as a Labs experiment in the United States, Canada, Australia, and New Zealand. Interested parties in those regions can access the tool via the Google Labs website.